Multi-target applications
I recommend you watch MAX session where Matt Snow and Ali Ivmark are talking about applications that scale across devices: desktop, mobile, tv. They are talking a little bit about new platform Adobe is offering code name NITRO.
NITRO is a platform to design, build and deliver Flash widgets on multiple screens.
The definition of a widget is a small single purpose application that’s written in Flash, that an end user can place on the Web, the Desktop, on TV, on the Mobile Devices and is sharable.